"So, simply put, I need to advocate more to people who aren’t librarians themselves."
This got me to thinking... Michael says how sometimes he explains "What do you do?" without using the word "librarian" because sometimes it's just easier in some situations. When I think back on how I answer that question, I always say "I'm a systems librarian" and, inevitably, pull out my short explanation (I'm a trained information professional who works a lot with computer systems.") What I've been mulling over is how many times it would have been easier and more straightforward to say something like "I work with computers" or "I work at an observatory" and just leave it at that.
I do think I do a decent job of advocating the power of librarians... but am I preaching too much to the choir? I have to think about this a lot more.